In the vast landscape of social media, where algorithms reign and trends come and go in a blink, one thing remains constant: the importance of owning your digital presence.

We often see businesses struggle with deciding when to use images taken by a professional photographer versus when to use stock images. It's a decision that can have a significant impact on your website and marketing materials, so it's important to take the time to weigh the pros and cons.

When you're running a website, keeping your content fresh and up to date is crucial for engaging your audience and driving traffic to your website.

Enhancing web accessibility can enhance a website's search engine ranking by rendering it more user-friendly for a diverse audience. Crafting well-organized, easily comprehensible content and incorporating alternative text descriptions for images contributes to improved site usability, consequently elevating its search engine ranking.